Customer Growth Expert / Inside Sales Expert

Core mission

The primary mission of this role is to drive sustainable revenue growth across Livestorm’s Self-Serve and SMB segments by managing the full sales cycle for Pro plans, from lead generation and qualification to conversion and long-term customer commitment, while identifying and qualifying Enterprise opportunities for Account Executives.

This includes:

• Driving Pro plan growth through full-cycle sales management, including converting Free users to Paid plans, upgrading existing customers, and encouraging monthly subscribers to commit to annual subscriptions.

• Managing the full customer conversion journey, from prospecting and lead qualification to product demonstrations, follow-ups, closing, and customer retention.

• Identifying and qualifying Enterprise opportunities by understanding prospects’ business needs, assessing their potential fit for Livestorm’s Enterprise plan, and generating qualified leads for Account Executives.

• Nurturing existing customers and acquiring new business to strengthen relationships, increase product adoption, and maximize revenue opportunities across customer segments.

The role combines hands-on sales execution for Pro plans with Enterprise lead qualification and opportunity generation, ensuring a seamless customer journey and contributing to Livestorm’s overall revenue growth.

In this role, you will:

• Design, implement, and manage targeted outbound sales strategies
  
  Develop and execute targeted outbound strategies to generate new business opportunities, drive Pro plan conversions, and identify potential Enterprise customers.
  
  Manage outbound campaigns through calls, LinkedIn messages, and emails using sales cadence tools. Understand prospects’ pain points, needs, and business objectives, address product-related questions, and qualify leads based on their potential fit for Livestorm’s Pro and Enterprise plans.

• Manage and qualify inbound leads to identify sales opportunities
  
  Handle inbound leads throughout the qualification process by understanding prospects’ needs, business objectives, and challenges.
  
  Assess their potential fit for Livestorm’s Pro or Enterprise plans, answer product-related questions, identify opportunities for conversion or expansion, and determine whether Enterprise opportunities should be referred to Account Executives.
  
  Ensure effective lead qualification and prioritization to maximize conversion opportunities and support a smooth handover of qualified Enterprise leads.

• Manage the full Pro plan sales cycle, from qualification to conversion
  
  Own the full sales cycle for Pro plans, from identifying and qualifying prospects to nurturing leads, presenting the platform, managing follow-ups, and closing deals.
  
  Engage with Free users and existing customers to understand their needs, demonstrate the value of Pro features, and drive conversions to paid plans. Encourage monthly subscribers to upgrade to annual subscriptions, strengthen customer relationships, and identify opportunities to expand adoption and increase committed revenue.
  
  Take ownership of the customer journey throughout the conversion process, ensuring a seamless and personalized sales experience that supports long-term customer commitment.

• Qualify Enterprise opportunities and support Account Executives
  
  Identify potential Enterprise opportunities among inbound leads, outbound prospects, and existing customers by assessing their business needs, usage patterns, organizational requirements, and potential fit for Livestorm’s Enterprise plan.
  
  Understand Enterprise-specific requirements, including advanced features, services, and business needs, to determine whether prospects meet the qualification criteria.
  
  Nurture promising opportunities, gather relevant information, and ensure a structured handover of qualified leads to Account Executives, providing the context needed to support the next stages of the sales process.

• Host and present Livestorm’s platform during live demo webinars
  
  Deliver engaging and informative live demonstrations of the Livestorm platform to prospective users through recurring demo webinars.
  
  Showcase key features, explain the value of the platform in addressing customer challenges, answer live questions, and highlight the benefits of upgrading to a Pro plan.
  
  Create a professional and interactive experience that builds product awareness, generates interest, supports lead qualification, and encourages adoption and conversion.

• Collaborate closely with the Growth team to align marketing campaigns and messaging strategies
  
  Work closely with the Growth team to ensure that marketing campaigns, content, and promotional messaging align with sales objectives and target audience needs.
  
  Share insights from prospect interactions, customer feedback, and sales performance to help refine messaging, improve lead quality, and optimize conversion strategies.
  
  Coordinate campaign timelines, maintain consistency across communication channels, and identify opportunities to enhance engagement, drive Pro plan conversions, and generate qualified Enterprise leads.